Content is one of the most powerful pieces of your tool kit as an e-commerce brand owner. We need to ensure you are producing copy and content which engages your audience, makes them “fall in love” with you and your brand a little, and get to know, like and trust you. As a result, the words we use can either make or break our brand.

In this E-commerce guide, I wanted to share with you some really influential words to super charge your copy, along with some fantastic call to action words.

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I'm Lisa Jones

I'm a serial entrepreneur and E-commerce Expert, living the life of freedom running my brands from my laptop, and I’m obsessed with all things digital, e-com and automation!

Over the last 13 years, I’ve built 7 companies, 3 of which are multi million dollar enterprises. I've won a Telstra Business Award and am now on their judging panel. My biggest business success is the world's most eco friendly nappy brand, Ecoriginals, based on a subscription online model and is now sold around the world.

I know how to scale brands online, and I wanted to help you with 5 core strategies to drive your traffic up to increase sales!


"You feel stuck and a little unsure and know there is a way out, but you can't find the door to unlock it. Well Lisa is the girl to not only give you the key, she will give you the goddamned roadmap and the Ferrari! Best investment I've ever spent on my business so far! I don't just get gold nuggets from Lisa's content and advice, I get gold boulders!!!"



Check out some of the incredible results my clients have achieved with these strategies:

Debra | Lucy Jean

Debra from Lucy Jean doubled her conversion rate, tripled her website sales revenue, and created new collaboration partnerships. 

Mel | Petal and Wood

Mel from Petal and Wood has more than doubled her sales and significantly increased her number of wholesale clients. 

Sarah | Sara Skin

Sarah from Sara Skin has had a 64% increase in sales revenue, traffic increase of 87%, average order value up by 18%, and a returning customer rate increase of 53%. 

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I know how to scale brands online, and I wanted to share with you some of the juiciest words you can use the drive up your sales too!

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PS. Whenever you're ready, here are 4 ways I can help you grow your business...

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We help female online brand owners to increase their website conversions, drive new traffic and double their revenues!

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Want to watch a live coaching session with me?

Grab a cuppa, find a comfy spot and watch this live call replay where Lisa shares a bunch of strategies to grow your brand!

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"Absolutely love being part of the E-commerce Academy by Lisa. Lisa will work above and beyond to help you with your business. She is full of unique ideas and strategies that you can use to scale or grow. Not only that you also become a part of a community who will help you too and guide you. I highly recommend her course."


Blessings | DIANA'S CLOSET

Can't wait to help you!

So much love, Lisa xx

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"I've only been working for Lisa for a short period of time but the difference she's already made to my business is amazing. I signed up with Lisa because I loved her no BS approach & strategic thinking. I've worked with many 'business coaches' before who have been great cheerleaders but haven't been great at applying logic. Lisa is pushing my business to the next level. Best investment my business has made!"